Online Consumer Behavior

Year: 2016

  • "Applying SERVQUAL Model to Measure Online Customer Satisfaction in Package Delivery Services" , Lead/Principal Author: Nusrat Hafiz Co-author: Dr. A. S. A. Ferdus Alam Name of Publisher: International Research Conference on Economics Business and Social Sciences Year: 2016
    Field of Research: Online Consumer Behavior
    Department: BRAC Business School
    Type: Conference/Workshop Proceeding 
  • "Applying SERVQUAL Model to Measure Online Customer Satisfaction in Package Delivery Services" , Lead/Principal Author: Nusrat Hafiz Co-author: Dr. A. S. A. Ferdus Alam Name of Publisher: Studia Universitatis Babes-Bolyai Negotia Volume and Issue: vol. 61, issue 4 Year: 2016
    Field of Research: Online Consumer Behavior
    Department: BRAC Business School
    Type: Article Published in Refereed Journals

Year: 2015

  • "Consumer Expectation from Online Retailers in Developing E-commerce Market: An Investigation of Generation Y in Bangladesh" , Mr. Syed Mahmudur Rahman Lead/Principal Author: Syed Mahmudur Rahman Name of Publisher: International Business Research Published by Canadian Center of Science and Education Volume and Issue: Vol 8, No 7 Year: 2015
    Field of Research: Online Consumer Behavior
    Department: BRAC Business School
    Type: Article Published in Refereed Journals
  • "Optimizing Digital Marketing for Generation Y: An Investigation of Developing Online Market in Bangladesh" , Mr. Syed Mahmudur Rahman Lead/Principal Author: Syed Mahmudur Rahman Name of Publisher: International Business Research Published by Canadian Center of Science and Education Volume and Issue: 8(8) Year: 2015
    Field of Research: Online Consumer Behavior
    Department: BRAC Business School
    Type: Article Published in Refereed Journals