- The arc of circle -- suggests the wish to reach education to an international standard and milieu.
- The symbolic presentation of three books towards the bottom of the design-- suggests different stages, levels and subjects of education. An allĀ round broad-based education has been emphasized here. The suggestive drawing of open books stresses a disciplined and dynamic development of education.
- The three colors used in the design -blue, silver and black; the size and shape of the letters that spell BRAC UNIVERSITY, and the balanced presentation of the three books and the circle suggest that BRAC University is a strong and dynamic institution of international standard dedicated to achieving the aims of education, peace, equality and discipline.
Professor Hashem Khan, Institute of Fine Arts, Dhaka University and a renowned Artist of Bangladesh designed the LOGO.